— PROJECT NAME
Beoair
— ROLE
Product Design
Graphic Design
— DATE
29.10.2020
A the design language of a selected brand was analysed and then applied to a new product line separate from anything that the brand had produced before.
In this case, I analysed the design language commonly used by Bang & Olufsen in its products, and then applied it to create a diffuser – a new product line that could be produced and sold by the well known, high-quality brand.
This was one of my first projects as a design student, but still one of my absolute favourites.
3D modelled using Fusion360
The Design
The Beoair diffuser is the flagship of Bang & Olufsen’s new ‘Indulge’ product line. It is a high-quality, luxurious and reliable product that follows the same staple B&O design language. This gives it a sleek, seamless and refined finish. Its beautiful, balanced appearance, and versatility, through variation of settings, makes it adaptable to any environment.
Product presentation poster
with visuals created using Autodesk Sketchbook
Development sketches